Introduction
Rewarding customers for placing orders is a great foundation as it encourages initial and long-term engagement with your loyalty program. Get your customers started with this way to earn points in every purchase.
Walkthrough Video
Setting Up the 'Place an order' Way to Earn
This earning method is one of the most impactful in your loyalty program. You can either:
Reward a fixed number of points per order, or
Award points based on how much the customer spends (incremental method)
Follow these steps to set it up:
1. From the Loloyal dashboard, go to Program > Points
2. Click Edit on the Place an order section
3. Select your preferred earning method:
a. Increments of points - Enter the points value earned per amount spent
b. Fixed amount of points - Enter the points value earned per order
4. Set your Earning Value, then choose whether to reward:
All Products
Specific Collections
5. (Optional) Customize the reward:
Change the Name to reflect your brand tone
Use the default icon or upload a custom icon
6. Make sure that the Status is ON
7. Click Save.
Tip: We recommend incremented points as this method encourages spending and engagement. The more customers spend, the more points they earn. With a fixed amount, customers who spend hundreds of dollars on an order earn the same points as those who spend only a few.
Showing Potential Points in Your Store
Let customers see how many points they’ll earn before checking out. This transparency builds trust and boosts program engagement.
Product Pages: Use the Loloyal Label to display potential points.
👉 Learn more: How to Use Loloyal Label
Checkout Page: Show estimated points using Points Redemption at Checkout feature.
👉 Learn more: Seamless Points Redemption at Checkout
Rewarding Prior Purchases
Rewarding past orders can help retain customers who supported your store before launching your loyalty program.
To reward previous purchases:
Go to Preferences > Reward past actions
Under For placing orders, select a date range
Click Reward, then Confirm
Common Questions
1. Can I delete the 'Place an order' way to earn?
Yes. Go to Program > Earn points > View all ways to earn, find Place an order and click Delete.
2. What status do you take into consideration for adding points?
We rely on the order status, so points are added after the order is Paid or Fulfilled, based on your preferences.
If the order is canceled or refunded, you can automatically deduct the points through the Points cancellation under Preferences > Orders.
3. How is the order total calculated for rewards?
It can be combined to calculate subtotal, discounts, taxes, and shipping. You can configure it under Preferences > Orders > Define order total.
4. Can I reward in-store purchases (POS)?
Yes! Go to Under Preferences > Orders, and set whether to reward orders from:
Online only
In-store only
Both online and in-store (POS)
5. What should I check if orders are not rewarded with points?
If customers aren’t receiving points for their purchases, review the following 4 settings:
✔ Order source isn’t included:
Go to Preferences > Orders > Reward Customers for Shopping and ensure all relevant sales channels are selected.
Tip: For orders that were placed before the reward rules were properly set up and did not earn points, we recommend using the Reward past actions feature to retroactively issue those points.
✔ Order status doesn't match the reward condition:
Make sure the status is set to Paid or Fulfilled, as configured under Preferences > Orders > Reward by order status.
✔ Order value is below the minimum threshold:
Check if the subtotal meets the required spend. For example, if the minimum is $10 and the order is only $9, no points will be awarded.
✔ Purchased items aren’t in the rewarded collections:
If you’ve restricted rewards to specific collections, ensure the product is included.